Social media is used by all savvy marketers in unprecedented ways to attract interested customers and propel business sales. Quite evidently, it has become a more important advertising medium for marketing and promotions. Over the years, this component of digital marketing has gone through a series of changes. As you plan your budget allotments, see […]
Read More →The Contemporary Real Estate Buying Cycle of a Typical Home Buyer has now changed. Did you know that 90% of home buyers consider internet as the primary research source? Let’s understand this through an example. Here is a scenario that portrays the picture of a “More Informed Indian Millennial Home Buyer” who is internet-savvy & […]
Read More →Travel, the word surrounds a lot of excitement. But for travel marketers, the case may be different with immense competition trying to eat up their share. The time is right to move above the competition with targeted travel leads. Let us look at two customer profiles and then, decide which the right one to target […]
Read More →Nope! I am not defending social media here neither am I donning a lawyer’s coat. I am simply bursting some of the mythical bubbles that go against this ‘people’s medium’ – Social Media. 1. Social Media Is ONLY for Branding This theory has been over sold since the times businesses decided to explore this territory. […]
Read More →In this day and age, where every business is relying on various marketing strategies to acquire new customers, the idea of “Getting Quality Leads” is utopian. Sales lead is the major concern of companies but what proves outbound or inbound marketing is a perfect way to get set your prospective enquiries rolling. So, here are […]
Read More →Hearing the word sales which word does come to your mind? Closures, targets or prospecting or something else…whatever be the situation, it is clearly one tumultuous ride for those in this profession. If you have been in this job for quite a long time, we’re sure of these 10 things every sales person will relate […]
Read More →Outsourcing lead generation has helped your business generate a good amount of quality leads. Once your business has received leads, what do you think comes next? Often, many businesses get dissatisfied when leads don’t convert. That’s because your business is missing out on how to nurture leads. Do you face these problems? Then you are […]
Read More →In this day of digital age, the way to generate leads has significantly changed. As you must be already aware, it has transitioned drastically from cold calling to digital marketing. Assuming your business has generated a decent number of leads from landing page, social media, or any other method; you know your job isn’t over […]
Read More →Marketing is constantly evolving & a complex deal for every business, but who would know better than you that it is seemingly exciting if IDEAL CUSTOMERS are responsible for growing your sales. This example will make it easier for you to understand marketing: Mrs. Goenka owns a retail store specializing in organic protein products ideally […]
Read More →For every business to prosper, sales & getting new customers matters the most. If you have been dealing into sales, you would be very well acquainted with the fact that getting leads is not the same like it used to be earlier. You know, today, lead generation is both about quality and quantity! Sales happen […]
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