Ever since the social media platforms started picking up, it gave rise to a new method of marketing, influencer marketing. Influencer marketing is where a social media influencer subtly promotes your brand or product, either by talking about it, using it as a prop or subtly mentioning it in their content. Who is a […]

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LinkedIn isn’t your everyday social network. You don’t post about what you had for breakfast, or how happy you are on LinkedIn. Instead, LinkedIn is a networking website that allows you to connect with mentors, businessmen, entrepreneurs, etc. – professionals who can help you in growing your business. LinkedIn is a great way to promote […]

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While you are reading this blog, I am sure there must be an additional tab opened in your browser where you are trying to check recent status update from your friends or there must be a pending notification on that blue color app eagerly waiting for you to click on it. From “Babies singing a […]

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Social media has evolved over the years. It’s not just about personal tweets, status updates, check-ins or video sharing anymore. Social media is about everything from communication to collaboration and about reviews & opinions along with serving other purposes like Branding, Entertainment and Media Sharing. Businesses today use social media as a tool to grow […]

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Social media is used by all savvy marketers in unprecedented ways to attract interested customers and propel business sales. Quite evidently, it has become a more important advertising medium for marketing and promotions. Over the years, this component of digital marketing has gone through a series of changes. As you plan your budget allotments, see […]

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